We're building the infrastructure to democratize NIL: So every athlete gets access to deals, every voice gets heard, and everyone has a platform to share their story.
CEO
Former Student-Athlete and Sports Management, University of Illinois
President
Student-Athlete and Biochemistry, Washington University in St. Louis
CTO
Senior Machine Learning Engineer, Bloomberg
NIL was supposed to end exploitation. A legal settlement meant to democratize athlete compensation and amplify voices that had been silenced for decades. Everyone gets paid. Everyone gets heard.
Instead, it created a new aristocracy. The elite monetize their performance and tell their stories on brand platforms. Everyone else gets nothing. No deals, no platform, no voice. Same exploitation, different packaging. Is a democracy really a democracy if only the privileged can access the polls? If only the elite get to share their narratives?
The infrastructure only serves the top tier because manual workflows make everyone else unprofitable. The long tail, athletes grinding with real audiences and compelling stories, never even get a ballot. Their voices stay buried. The system wasn't built for them. It was built for people who were already winning.
We're changing that. Alon gives every athlete access to the polls and a platform to share their story. But, we don't just hand them a ballot, we inform them so they can't be lowballed or ignored.
NIL was supposed to level the playing field and democratize athlete narratives. We're actually doing it. The infrastructure is possible. The poll booths are open. Everyone gets in. Everyone gets heard.
Whether you're an athlete, brand, university, agent, or agency, Alon has what you need.